Ikea, a Swedish furniture store, declared that it will begin shipping items online in Tamil Nadu from January 22. EV-powered doorstep deliveries will begin in Chennai, Madurai, Coimbatore, and Salem, giving clients access to more than 6,400 options for home furnishings. The company’s Bengaluru distribution network will handle all orders in Tamil Nadu. With more than 25,000 customers now enrolled in the Ikea loyalty programme, the firm stated in a press statement that Tamil Nadu has demonstrated a great passion for Ikea’s home furnishing solutions. Let’s dig in how company is planning to execute its expansion.TN Becomes the new Hunting ground from IkeaIkea’s online launch in Tamil Nadu in 2026 is particularly significant, according to Patrik Antoni, CEO of Ikea India, as the company works to expand and fortify its position in South India. In a market that has already demonstrated a deep affection for Ikea, the firm is thrilled about the opportunity to meet customers where they are, assist daily life at home, and establish enduring relationships.Antoni went on to say that this launch is a significant step in the process of Ikea learning something new from every market and every home. The lessons learnt here will assist in…  ​Read MoreStartupTalky- Business News, Insights and Stories

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