Jammu and Kashmir’s tourism sector demonstrated remarkable resilience in 2025, recording 1.61 crore tourist visits up to November, despite facing significant adversity during the year, including the Pahalgam terror attack in April and floods in August-September, Lieutenant Governor Manoj Sinha said during the main Republic Day function in Jammu. Tourism Amid Challenges The year 2025 presented multiple hurdles for the Union Territory’s tourism industry. In April, a terror attack in Pahalgam — known for its scenic beauty — targeted tourists, resulting in multiple fatalities and prompting concerns about visitor safety. Later in August and September, heavy monsoon rains and floods disrupted infrastructure and deterred travel to key destinations. Despite these setbacks, consistent government efforts to ensure safety, reopen destinations and reassure tourists helped sustain visitor interest throughout the year. Tourist Footfall and Economic Contribution The 1.61 crore visits — encompassing domestic and international travellers — represent a strong performance given the mid-year challenges. Although this figure marked a decline compared with over 2.35 crore visits in 2024, officials highlighted it as an encouraging result under trying conditions. Tourism remains a key economic driver for Jammu and Kashmir, which was granted industry status in 2020 to attract investment and modernise infrastructure.…  ​Read MoreBusiness Archives – Trak.in – Indian Business of Tech, Mobile & Startups