Nester, a premium design-first, tech-driven homeware brand, has raised INR 19 crore in a Pre-Series A funding round led by Fireside Ventures and OTP Ventures. The round saw participation from Sadev Ventures and Titan Capital as well. The cap table portfolio continues to include early stage angel investors Shezan Bhojani, Co-founder & CEO of Design Café, and Himanshu Chandra, Co-founder of Progcap.Founded with a vision to create thoughtfully designed homeware that elevates everyday living, Nester focuses on building appliances that fit seamlessly into modern Indian homes. The brand is defined by minimalistic design, high-quality construction, and intuitive functionality, and tech-engineered products that simplify routines, work efficiently, and integrate naturally into daily life without demanding attention. The product innovation is driven by tech-engineered, multi-functional products in order to declutter homes and drive higher value with design and feature upgrades.The home appliances and homeware market in India is at an inflection point, driven by rising disposable income and exposure to global quality and design standards. While the demand for premium products is high, the current market continues to be dominated by legacy players focused on price-led communication. Also, most products have minimal to none design changes with incremental feature upgrades. This has created a clear opportunity for new-age brands to… Read MoreStartupTalky- Business News, Insights and Stories
