Consumer services platform Urban Company is looking to double down on instant services, expanding the Insta Help portfolio to its larger Indian consumer business. “Beyond Instahelp, for our core India consumer services business, wherever applicable, we want to move all of those services to become relatively instantaneous as well,” Abhiraj Singh Bhal, CEO, Urban Company, shared in a post-earnings call with analysts. Urban Company plans to tap into the learnings from its Insta Help operation for its core business to accelerate its trajectory into becoming more instantaneous. It plans to bring forward fulfilment timelines for all its services, beauty services, plumbers, electricians, etc. These moves are likely to follow first in high-density micro markets, which are “moving towards becoming more instantaneous”, followed by other geographies. More instantaneous services improve partner utilisation, leading to more profitable micromarkets. “So it’s a win-win for all of us, for the customer because they’re getting the orders faster, for the service professionals because stacking of orders is better, cancellation rates are fewer, and utilisation is better, and therefore their earnings are better,” explained Bhal. The NCR-based company expects to break even at the consolidated level by the December quarter of FY28, as it expects its… Read MoreYourStory RSS Feed
